Aliki Mountricha
Born and raised in Athens, Aliki Mountricha is passionate about branding and digital transformation. With years of experience in advertising and marketing, she now focuses on helping SaaS startups create impactful brands using practical, lean strategies at Starttech Ventures. Aliki enjoys taking on new challenges and exploring innovative approaches to design. Outside of work, she practices aerial acrobatics and enjoys long walks in the mountains with her dog. She brings a thoughtful, detail-oriented approach to every project, reflecting her commitment to quality and growth.
The “Benefit of the Benefit” Holiday Recipe: Crafting Creative Content That Delights
At a recent Creatives & Conversions event, a brilliant copywriter introduced a framework that felt as magical as the holiday season: the “Benefit of the Benefit” approach.
Start Smart, Brand Lean: How We Help Startups Thrive with Lean Branding
In the fast-paced world of startups, where agility and innovation are critical to survival, branding can often be viewed as a secondary priority.
Reflecting on Eleven Ventures Founders Weekend: A Gathering of Innovation, Growth, and Community
Last weekend, we had the incredible opportunity to attend Founders Weekend, organized by Eleven Ventures, for the #Oneof11 community.