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Category: Tips for startups

B2B vs B2C marketing: let the battle commence
Feb 05, 2019 - Tips for startups

B2B vs B2C marketing: let the battle commence

In the red corner, wearing the “plain, logical” shorts it’s B2B marketing. And in the blue corner, wearing the “sparkling, emotional” shorts, it’s B2C marketing. A showdown to relish: B2B vs B2C marketing. Who will come out on top?

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What is a startup these days anyway?
Jan 29, 2019 - Tips for startups

What is a startup these days anyway?

So what is a startup actually anyway? Everyone and his/her dog have an opinion on the definition of a startup, but actually its not so easy to provide one definitive answer.

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How to have a stress-free holiday season as an entrepreneur
Dec 24, 2018 - Tips for startups

How to have a stress-free holiday season as an entrepreneur

‘Twas the night before Christmas, when all through the co-working space, not an entrepreneur or startupper was stirring. Not even the clicking of a mouse (or tapping of a keyboard) could be heard.

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8 Ways to Build a Culture of Trust
Nov 23, 2018 - Tips for startups

8 Ways to Build a Culture of Trust

Nothing is a catalyst for success like a culture of trust. It’s plain and simple, trust is more important than, well anything – and this is especially true for entrepreneurs.

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If you want to boost your productivity get a side hustle
Oct 18, 2018 - Tips for startups

If you want to boost your productivity get a side hustle

What if I told you that having a side hustle can boost your productivity and performance in your “day job”? If I’m guessing right, you might find that hard to believe. After all, isn’t the idea of a side hustle to eventually quit your main job and turn it into your own little – or big – startup?

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Redefining what agile really means
Sep 25, 2018 - Tips for startups

Redefining what agile really means

“I’ll share a video with you, Kallia”, said a brilliant colleague of mine when mentioning how happy I was about booking my ticket for the Agile Summit Greece. “It’s called ‘Agile is dead’ ”, he said.

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The problem with productivity culture
Sep 13, 2018 - Tips for startups

The problem with productivity culture

These days there’s a lot of pressure to hustle. We live in a time when technology has made it possible for us to boost productivity more than ever.

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Fail fast on your way to success
Sep 04, 2018 - Tips for startups

Fail fast on your way to success

Success. It can be an elusive beast. It can also be an obsession – just like your product. The important thing is to accept the fact that you may very well fail (and fail fast) before you succeed.

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What’s the ideal size of agile scrum teams for peak performance?
Aug 30, 2018 - Tips for startups

What’s the ideal size of agile scrum teams for peak performance?

Now there’s a million dollar question for agile scrum teams if ever there was one. And we need to talk about it.

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