What is a pitch deck and who is it for?

Startup businesses, especially SaaS startups, need a way to consolidate their ideas before they put in the respective effort to build their product or service. They need to be able to communicate — or pitch — their vision to investors, to their team and co-founders, to their partners and to their customers. To efficiently do […]

What’s a startup incubator?

Most startup businesses don’t start with a well defined team. Tech startups, in particular, need much less people to work on their prototype than any other type of startup. This lack of talent and creative diversity in these first days of their lives makes them exceptionally susceptible to failure. Especially when the founder – or […]

What is MVP in a startup?

For as long as there have been products and people — or teams — making them, companies have struggled with issues like productivity, efficiency, performance and competition. Today, every startup company in existence needs to deal with finding the right problem to solve and the right market to sell it. And they need to do […]