The importance of content workflow in startups
Content workflows can vary from exceptionally simple to incredibly complex. It doesn’t really matter how advanced your content workflow is, as long as you can understand its value and its role…
Category: Tips for startups
Agile development: On for the ride, on for the slide
Startup life is often a life of uncertainty, uneasiness. But it’s also a life of great excitement and achievement. What does Agile development have to do with it?
Marketing for startups? Why it should be an entrepreneur’s favorite habit
OK I’ll be quick about this one. Marketing for startups. Let me be clear and say this: entrepreneurs of all shapes and sizes need to have one crucial habit, and that habit is marketing.
B2B vs B2C marketing: let the battle commence
In the red corner, wearing the “plain, logical” shorts it’s B2B marketing. And in the blue corner, wearing the “sparkling, emotional” shorts, it’s B2C marketing. A showdown to relish: B2B vs B2C marketing. Who will come out on top?
What is a startup these days anyway?
So what is a startup actually anyway? Everyone and his/her dog have an opinion on the definition of a startup, but actually its not so easy to provide one definitive answer.
How to have a stress-free holiday season as an entrepreneur
‘Twas the night before Christmas, when all through the co-working space, not an entrepreneur or startupper was stirring. Not even the clicking of a mouse (or tapping of a keyboard) could be heard.
8 Ways to Build a Culture of Trust
Nothing is a catalyst for success like a culture of trust. It’s plain and simple, trust is more important than, well anything – and this is especially true for entrepreneurs.
If you want to boost your productivity get a side hustle
What if I told you that having a side hustle can boost your productivity and performance in your “day job”? If I’m guessing right, you might find that hard to believe. After all, isn’t the idea of a side hustle to eventually quit your main job and turn it into your own little – or big – startup?
Redefining what agile really means
“I’ll share a video with you, Kallia”, said a brilliant colleague of mine when mentioning how happy I was about booking my ticket for the Agile Summit Greece. “It’s called ‘Agile is dead’ ”, he said.
The problem with productivity culture
These days there’s a lot of pressure to hustle. We live in a time when technology has made it possible for us to boost productivity more than ever.